Some of the best clips that I use for teaching are actually adverts. The following clip demonstrates how Velti’s mobile marketing products can be used companies of different sizes, and enjoyed by people with different buying needs.
This is where Marketing is going – a great example of the interplay between pull and push advertising. More specifically, it shows how marketers need to be prepared for customer engagement. Customers express a particular need, and the prepared Marketer is ready to help the customer fulfil that need by making a timely, relevant suggestion or incentive.
Brilliant!!!
Thanks Chris. Simple, clear and based on real-life case-studies too.