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« Attention: The Natural Economy of the Web | Main | Let the Springleap Blogger Warz Begin! »
Tuesday
Apr012008

Evidence Based Management Course at UCT

I started lecturing on a course at UCT on Monday called Evidence Based Management. In it I'll be covering three topics over 5 weeks - Attention Economics, Innovation, and Globalization. The topics are chosen to help students contextualize their role in the economy, new business, and the world at large. Of course, I'll try and make it as exciting and engaging as possible - which will be reflected, I guess, in how many students are left at lectures by the end of the term!

There are 900 students on the course, and I'm working with 21 tutors. By the end of my first day of lecturing to such a large group (and with all the admin and prep that it entails), I was exhausted! But, based on feedback it's going well.

Lectures are on Monday, Wednesday, and Friday from 2 - 5pm (three 45 minute slots). If you'd like to attend pop a comment below and I'll post the lecture venues. Otherwise, I'll be as diligent as possible about writing a blog post about the topic of each lecture, along with related reading material. Consider it e-learning:)

Reader Comments (8)

[...] person to person like a virus. This concept was the subject of the second lecture I gave on the EBM course that I’m teaching at [...]

Hi Dave,where are we suppose to get the lecture slides???

April 11, 2008 | Unregistered CommenterConnie

Hi Connie. As you may have noticed in the lectures - I don't use slides. I will, however continue posting lecture summaries, and linking to relevant videos, on this blog.

April 12, 2008 | Unregistered CommenterDave

Hi Dave,

I just wanted to ask about question 2.2. I do not understand how to use the definitions of the three heuristics and apply them to a business marketing. Please help to give more light to this question.
Thanks

April 13, 2008 | Unregistered CommenterRebecca

Hi Dave

Your topics are very interesting and keeps on challenging everyday. Are we going to have lecture summaries available on vula anytime soon?

Thanks
Nathi

April 14, 2008 | Unregistered CommenterNathi

Hi Dave

Just wanted to say thanks for the great lectures - you really made EBM interesting, and I am enjoying the course much more now. Can't wait to have you back later in the semester!

April 15, 2008 | Unregistered CommenterSally

Thanks for that Sally! Comments like that make it all even more worthwhile:)

April 15, 2008 | Unregistered CommenterDave

[...] which lead to Innovation, since it is considered to be a major driver of economic growth. In the Evidence Based Management course that I’m teaching at UCT, we take the perspective that Innovation only occurs when [...]

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