I speak, teach and facilitate for groups who want to make sense of current marketing trends and opportunities for innovation. My style is informed by my passion for social media and the huge importance that digital media plays in all our lives.
I describe my work as Leadership Development, because breakthrough innovation requires more than just technical knowledge. You need vision, curiosity, a tolerance for experiments, productivity skills and more. I want to help drive world class digital marketing innovation from Africa.
At 31, I’m old enough to remember a world without social media, but young enough to have had most of my career shaped by it.
In 2006 I started hosting community dinners for the emerging social media community in South Africa. I left the successful digital agency I helped start to go into education full time, joining the University of Cape Town’s Graduate School of Business to launch the first Social Media and Mobile Marketing courses in Africa. These courses became the most successful executive education courses the school had run to date.
I then went on to launch the Ogilvy Digital Marketing Academy, which has helped the agency grow into the leading digital and integrated agency on the continent. The academy has grown into a stand-alone business with it's own offices and a growing portfolio of corporate clients beyond the agency.
My latest venture, Treeshake, is an educational production company that manages the OgilvyDMA and several other educational initiatives. We're also investing in new projects that we think could grow Digital Leadership in Africa.
As a trend-spotter and analyst I help UNESCO identify the top technologies from around the world to be presented at the Netexplo forum in Paris each year. I also serve as a trustee for Mxit Reach, in the VentureCorps for Endeavor; and Entrepreneur in Residence for 88mph.
I'm a regular contributor in the South African media, and do a weekly show on GoodhopeFM that looks at the social impact of new technologies.
In South Africa, I have been acknowledged as one of the 100 Most Influential People in Media and Marketing in the Annual; as one of Mail & Guardian’s 200 Young South Africans; Business Blogger of the Year, and runner up for ICT Innovator of the Year.
Mail & Guardian: 200 Young South Africans 2011
BizCommunity: Reputation Boost for Ogilvy as ODMA shows success
Daily Maverick: Dave Duarte and the Importance of Organizational Culture
Clients include (alphabetically):
Allan Gray, Cairo University, Castrol, Cape Peninsula University of Technology, Clickatell, Curtin Graduate School of Business Perth, Discovery Health, First National Bank, Gordon Institute of Business Science, GrowthPoint, Investec, King James, Mail & Guardian, Mauritius Commercial Bank, Media24, Metropolitan, Mxit, Naspers, Nestle, Ogilvy, Old Mutual, Pam Golding Properties, Pioneer Foods, Polytechnic of Namibia, Pearson, Primedia, Protea Hotels, Ramsay Media, Rand Merchant Bank, Mauritius Commercial Bank, Raymond Ackerman Academy, SABMiller, Sol Plaatjie Institute for Media Leadership, South African Airways, South Africa Tourism, The United Nations, Toyota East Africa, USAID, University of Cape Town, University of Melbourne, Vega, Volkswagen, Woolworths, World Presidents Association, Young Presidents Association, Zoom Advertising.